Automation

AWS Migration

Beyond Borders: Navigating AWS Migration from Canada to the US with Zero Downtime!

Custom Software /

In the fast-paced world of software development, navigating complex tasks such as migrating an entire AWS infrastructure from one region to another with minimum downtime requires both technical expertise and meticulous planning. In this blog post, I’ll be sharing insights into our team’s journey as we undertook the formidable challenge of relocating our client’s AWS […]

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Ethical Considerations Around the Use of AI by Businesses, Part I: Bias

Others /

The first instance of the commercial use of AI was in 1980, where a “rules-based” system automated the configuration of computers based on customers’ specifications. That was a case of intelligent automation—“intelligent” because the system did not merely follow rules like a calculator. Fast-forward to the 2020s where your phone can beat any human chess

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Social Commerce

Scale Your Social Commerce Venture to the Next Level with Magento

Commerce /

Social commerce is redefining the retail landscape, blurring the lines between social interactions and shopping experiences. As customers increasingly turn to social platforms like Instagram, Facebook, and TikTok to discover and purchase products, brands are seizing the opportunity to engage with audiences and drive sales directly within these social spaces. If you’re an ambitious entrepreneur

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Marketing Automation with Personalisation to Maximise Customer Lifetime Value

Digital Experiences /

Brands today need to leverage marketing automation and hyper personalisation to keep their customers true on brand loyalty, specifically in the retail industry. Well-crafted personalisation and effective target-marketing using fine-granular cohorts and automation has demonstrated improvements in customer retention, customer engagement, conversion rates, average order value, cart abandonment rates, cross-selling and upselling, customer lifetime value,

Marketing Automation with Personalisation to Maximise Customer Lifetime Value Read More »

Digital handshake: the fusion of technology and human connection in the virtual world.

Top 10 Best Open-Source Text Categorisation Libraries in Machine Learning

Others /

Text classification, also known as text categorisation, is one of the fundamental tasks in Natural Language Processing (NLP). It involves assigning text to categories or tags, making it a powerful tool for processing the vast amount of unstructured data available in social media, emails, and chats. Businesses are increasingly adopting text classification to structure data

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WhatsApp Business | What is a Business Account in WhatsApp: A Step-by-Step Guide

Others /

WhatsApp Business is something that has certainly gained attention from businesses throughout the world. It is no doubt that many Business owners want to know what is business account in WhatsApp and how to use it effectively.  So, in this article, we will cover the fundamentals of WhatsApp Business, what exactly is a business account

WhatsApp Business | What is a Business Account in WhatsApp: A Step-by-Step Guide Read More »

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WhatsApp Business | What is a Business Account in WhatsApp: A Step-by-Step Guide