Streamlining the Lead Management Process
#nextjs, #nestjs, #enterprisesoftware, #highperformance
SKF is the world’s largest manufacturer of mechanical parts such as bearings and seals, as well as related products such as lubrication systems.
SKF India needed a web application to enhance their lead management processes: A comprehensive platform that would efficiently handle the creation and tracking of opportunities, improve the workflow of their sales and business development teams and ensure seamless communication among stakeholders.
Solution
We developed Aeroport, a robust web application that leverages NestJS and Next.js, to streamline SKF India’s lead management process. Aeroport allows users to log in using Microsoft SSO, create and manage opportunities, and track their progress through various stages. It ensures that all relevant personnel—including sales personnel, application engineers, and business development teams—can contribute and access information in accordance with access controls. It features customisable dashboards, automated decision-making capabilities, and detailed opportunity tracking.
Highlights
- Delivered a fully functional lead management application within a six-month timeline
- Facilitated seamless integration with SKF India’s existing Microsoft SSO for secure, role-based user authentication
Key Features
Automated Decision Support
The application supports automated decision making based on predefined criteria. This enables proactive decision making by sales teams.Real-time Collaboration
Aeroport facilitates real-time collaboration among cross-functional teams including application engineers, business development teams, and sales teams. This ensures timely responses to opportunities and issues.Customisable Dashboards
Our application features customisable dashboards with different user roles, which allows for tailored views of insights and metrics. Such customisability ensures relevance and usability across departments.Advanced Reporting and Analytics
Users get comprehensive reports on opportunity conversion rates, sales pipeline health, and performance metrics—which empowers strategic decision making at all levels.Role-Based Access Control
This ensures that certain fields and forms can only be modified by specific users so that data integrity and security is maintained.Detailed Opportunity Tracking
Our application tracks opportunities through multiple stages along with historical data and comments.Notifications
Automated email notifications are sent to relevant stakeholders upon creation or modification of opportunities.Under the Hood
NestJS
We used Nest.js to develop a scalable and maintainable back-end framework.Next.js
We used Next.js to develop a responsive, high-performance front-end interface.Microsoft SSO
We integrated Microsoft SSO for secure and seamless user authentication.MySQL
We chose MySQL for reliable and secure data management.Gallery
